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How To Create An Online Business where your work is your passion!

About The Author

Lauren Lambie is founder of From Corporate to Career Freedom supporting other aspiring entrepreneurs on their journey to start their own business

How To Create An Online Business That Will Have You Eagerly Anticipating Monday Mornings

If you are currently thinking about the type of online business you want to launch, then contrary to popular belief, you shouldn’t be using this brainstorming time to come up with the Next Big Thing. Of course, there’s nothing stopping you from becoming the next Mark Zuckerberg with a world-dominating game-changer, but there is a far more rewarding approach to creating a successful and profitable online business. Here’s how.

The most successful online businesses require the entrepreneur to have unlimited enthusiasm and creative input. It’s a hard job for anyone to do; even when you are your own boss, you still have to be disciplined enough to push your enterprise forward. So when you are trying to conjure an idea that is going to make you millions, you are asking yourself the wrong question. What you should really be asking yourself is what sort of business speaks to your great passions in life.

If you can develop a business that is truly aligned with something you are passionate about, then you have a much greater likelihood of your business succeeding in the long term. You’ll find that your enthusiasm is infectious with your customers, that you’ll have unlimited bounds of creative energy to set your business apart from others, and that so-called ‘work’ becomes a breeze.

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So how do you come up with a business idea that matches your passions in life? Firstly, you need to understand what it is in life you really enjoy and care about, and this isn’t always as easy as it seems. Forget about skills and knowledge that you have developed through the normal accidental pathways us as humans find ourselves on and ask yourself these questions instead:

•       What activities can I get lost in for hours at a time?
•       What causes do I care deeply about?
•       How do I best interact with other people?
•       What’s the most enjoyable task I’ve ever done in a job to date, and what was the least enjoyable?
•       What skills and subjects do other people seek me out for to assist them with?

Start to brainstorm ideas on paper, and you’ll soon start to see a pattern emerge. These are your great passions in life. While they may not automatically fit a business model, you can use them as guiding principles when coming up with a business idea that you truly care about. For example, if you care about fair trade for developing countries, then build your business with that as its core principle.

Do this, and you’ll find that you naturally create a business idea that you can speak with enthusiasm about to others and that you love every minute you spend on its creation; and you will find that your Monday mornings will never be the same again.

T: @lauren_lambie

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